Beach Blonde Ocean Waves Sea-Salt Spray $16.99, Cool Dip Purifying Shampoo $15.99 & Smooth Seas Detangling Conditioner $15.99
Available from January 1st 2015 from www.priceline.com.au
Start the countdown John Frieda is bringing back the OG, the trendsetter, the much pined after BEACH BLONDE range. The range was discontinued over a decade ago disappearing off the shelves and has been lusted and longed for ever since. With bottles of the Ocean Waves Salt Spray fetching prices of over $100 on eBay and urban legends of sightings at discount stores....ITTSSSS BACKKKK!
Just in time for a whole new generation ready and eager to try this cult status range. The smell brings back amazing summer memories a mix of mint and coconutty goodness without being too sickly sweet, it makes me feel like I am 16 years old and washing my hair after a day lazing on the beach during school holidays. *Cue the I'm almost 31 now freak out!*
The line has been brought back by a very clever social media campaign from John Frieda in which fans could vote to 'Bring back your favourite Throwback' and Ocean Waves was the hero product that has made a much deserved comeback!
So why was it so love and missed? It was one of the first salt sprays available to the masses at supermarkets and pharmacies, if you are a committed Bumble & Bumble Salt Spray lover then prepare to meet your match at a much more affordable price point.
So if you are like me and love a tousled laid back beachy waves look at all times and not just whilst by the sea then prepare to make room for your new HG comeback product line.
Google + +Nella van veenendaal